Moral courage


I’m on my way to Atlanta, Georgia to work for a company that that started a radical sustainability journey more than 20 years ago when it’s CEO, against accepted commercial norms, declared that he could no longer do business that destroyed the planet. He set out a moral leadership agenda to transform industry.

I’m watching Selma, the story of Martin Luther Kings search for dignity, for all – also in Georgia. An excellent film that captures his steadfast courage in the face of opposition that felt safeguarded by social norms – sheltered by ‘this is just the way things are around here’.

Although their focus, impact and journeys are very different, I’m deeply inspired by the moral courage of both men. They demonstrated a different way and, through articulating clear visions, led transformative action toward a better world.

I’m reflecting that –

One person with a commitment to an agenda…

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